Uber makes entrance into boat business

Adebayo Obajemu

As cases of COVID-19 continue to escalate, those assisting communities continue to forge ahead.  As they work tirelessly to continue to support, feed and protect communities, Mastercard has committed 120,000 free trips and meals to those supporting communities across the Middle East and Africa, which will be facilitated through Uber.

Uber is utilizing their technology and making available their wide network of drivers to ensure those who are supporting communities and the many frontline workers who need to be mobile, have a reliable and efficient way of getting around. Once qualifying workers have successfully signed up through Uber’s website, they can arrange transportation to and from their homes and to where they are needed, such as healthcare facilities or to feed the vulnerable. Uber has shared relevant health information with drivers to ensure they are well-informed in COVID-19 related safety protocols and have been provided with masks and sanitizer reimbursements.

Mastercard is helping people around the world navigate these challenging times. While ensuring that its network remains secure, resilient and reliable, Mastercard is also applying its technology, philanthropy, and data science expertise to rebuild healthy communities and ensure that economic growth is inclusive. As millions of people across the world come together to support, feed and protect their communities, Mastercard is extending its support to help those who help others.

This strategic partnership between Mastercard and Uber spans across the region and the power of this partnership is evident in Uber’s latest partnership with the Ministry of Humanitarian Affairs, Disaster Management and Social Development to support the President’s COVID field team with rides in Nigeria. The partnership will also effectively mobilise transportation of needed food parcels to over 260 identified food banks, to bring necessary relief and support for up to 70 000 households via the foodbank distributions. This allows over 3 million school kids to be fed, while further supporting governmental response teams towards curbing the outbreak.

Amnah Ajmal, Executive Vice President Market Development, Mastercard, MEA explains, “Mastercard continues to partner with digital players across the value chain to build a more connected world by supporting our communities. With our partner Uber, we are committed to support healthcare and essential workers who are working tirelessly to take care of us. Uber’s mission to improve lives is matched with Mastercard’s mission of doing well by doing good, together we are focused on helping frontline workers across the region feel confident and safe with access to free transportation.”

Anthony le Roux Regional General Manager, Uber, Middle East and Africa, “It is our role to help the society by providing relief, especially those who work tirelessly to support our communities. This is the largest partnership for us across MEA and we are amazed at Mastercard’s relentless effort to make a difference. We are proud to be working alongside them to ensure those supporting our communities, especially those on the frontline, have access to safe and reliable transport.”

This is just a start and this commitment comes as part of Uber’s global pledge to help communities in need to “Move What Matters”.

About Uber
Uber’s mission is to help people get a ride at the push of a button – everywhere and for everyone. We started in 2009 to solve a simple problem – how do you get a ride at the touch of a button? With over 10 billion trips later, we’ve started tackling an even greater challenge: reducing congestion and pollution in our cities by getting more people into fewer cars.

Uber is available in sixteen cities in Sub-Saharan Africa (Cape Town, Durban, Joburg, Pretoria, Port Elizabeth, East London, Nairobi, Mombasa, Lagos, Abuja, Benin City, Abidjan, Kampala, Accra, Kumasi and Dar es Salaam). Overall, the Uber network is available in o