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Published On: Wed, Aug 19th, 2015

For women/family only!

How NBC empowered first women Fm radio
It was in the rumour mill for a long while. And on Monday, the news finally filtered into town that the nation’s broadcast regulatory agency, the National Broadcasting Commission (NBC) has given approval it.
It has to do with Nigeria’s first all-women radio station. Very soon, a new Frequency Modulation (FM) station, will hit the country’s airwaves.
For those who have heard about the unique and historic platform, its coming has been trailed with lots of excitement even as many remain apprehensive of what its overall packaging will look like.
Although the names of the brains behind it and location, are still being kept under wraps, our findings revealed that it might not be unconnected with St Ives Communications and Dr Tunde Okewale, CMD of St Ives Specialist Hospital, Lagos.
It was reliably gathered that the physician has nursed the ambition to run such a unique station which will be the first of its kind in this clime for a long time until the Emeka Mba-led NBC offered the green light.
Another strong force behind the incoming station is Toun Okewale, veteran broadcast journalist and director of St Ives Communications which will oversee the station.
It was also scooped that the place of women in the society, their plight and general wellbeing will form the nucleus of its programming.
However, a few of those who opened up on the emergence of the gender-sensitive platform feared that it might suffer some form of monotony if not properly planed in future.
‘’I pray that they have done their home work well. Except they want to rely more on entertainment as fillers, their programmes may turn monotonous in future when they begin to repeat or take issues from very similar perspectives. Time will tell and I wish them the bestof luck,’’ Frank Njoku, a public affairs analyst commented.
Many radio listeners who have been craving for something else – a new initiative – are anxiously awaiting its take off,’’ it was further gathered.
The NBC was said to have thoroughly studied its proposal before giving it the nod.

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